New book on business topics
In June 2026, McKinsey Senior Partner Carolyn Dewar published "The Purpose Dividend: How Mission--Driven Companies Outperform the Market." The book provides a data--driven analysis of how integrating a clear social and environmental purpose into core business strategy drives superior financial returns. Dewar introduces a "Purpose Integration Framework" for leaders to align organizational values with operational decisions, talent acquisition, and brand positioning. Currently a top--seller in the US, the work offers timely insights for Polish executives navigating the shift toward stakeholder capitalism and the requirements of the EU Green Deal.