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Amazon.com Inc. (AMZN) and Stellantis announced a strategic partnership on September 6, 2026, to integrate Fire TV and Alexa into the automaker's 2027 vehicle lineup. The agreement includes the development of a custom in--car digital cockpit that features a dedicated app store and advanced vehicle--to--home connectivity. The first prototype vehicles equipped with this integrated technology are scheduled for public demonstration at the Consumer Electronics Show (CES) on January 5, 2027.